The Brief

BA (Hons.) GRAPHIC DESIGN
LEVEL: 06
Module Code: OUGD303
Outcomes: 1
Module Title: FINAL MAJOR PROJECT
BRIEF TITLE: ORION BOOK COVERS

Design a stunning and contemporary cover look for one of the 20th Century’s most acclaimed authors, HG Wells

Background:

Weidenfeld & Nicolson is looking for something new and interesting in its drive to publish high quality, high concept books, new and old. These titles will be enjoyed by people who may not normally read period fiction. These works by HG Wells transcend their time frame.
Known mostly for his Science Fiction writing, HG Wells also wrote incredible social novels that are still relevant today, covering topics such as the mid-life crisis, class, feminism, materialism, consumerism and love.
Your challenge is to choose from the titles listed in the mandatory requirements and to create cover designs that work as a set and establish the books as timeless fiction.

Concept/Proposition:

Produce designs for three or more of these titles:
The History of Mr Polly
Kipps
Ann Veronica
Tono-Bungay
Love and Mr Lewisham
You must think of these as a set, so do plan how you can visually link them together
Please avoid ‘classic’ or Victoriana designs.

Considerations:

What happens in the novels?
Who are the characters?
Image? Type? Image & Type?
Paper stock.
Do they work as a set?

Mandatory Requirements:

Think about every other aspect – materials, size, jacket (or not)… These new editions must stand out as modern literature.

Target Audience:

Young, literate creatives.

Deliverables:

Work mounted on a maximum of 4 A2 or 4 A3 Boards to be submitted in accordance with the Technical Specifications PDF. You must also upload a digital copy of all work entered.

Tone of Voice:

Fun, creative, appealing, fresh.

Studio Deadline:

FRIDAY 4th JUNE 2010 1pm